Hello 👋
Happy Saturday to 380 motivated XR enthusiasts.
Email Marketing, inarguably is one of the most effective marketing channels.
It has reached a market size of 1.12 Billion USD in 2020 (Fortune Business Insights).
Average email click-through rate (CTR) across industries is 2.91% (Mailchimp).
How to improve CTR in email marketing with WebAR?
In today's newsletter, I'll describe how you can improve CTR with in-mail marketing while creating a source of new revenue while offering WebAR as a service.
I have worked with more than a dozen of MNC corporates, several EU based govt. sectors, couple of parliaments and even with a EU based royal family services at some point as clients.
Working as an IT conultant for more than a decade, I used to help my clients crafting best profitable business scenarios with technological forecasting. A lot of them trusted my advice and successfully scaled their multi million dollar businesses.
Today's issue will take about 3 minutes to read.Â
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Reaching your audience via Email is still one of the most effective marketing channels
You can monetize from improvement in email marketing CTR.
WebAR can act as a portal for your content to transcend the device screen.
It is easy to deep-link a WebAR link into a button or a CTA hyerlink.
Viewers can open WebAR with a single click – no apps download.
Chances of increase in Click Through Rate?
Interesting WebAR campaign can increase CTR upto 850% or more easily
What kind of WebAR can be used in Email Marketing?
🟩 Product Visualization
🟩 Face Filters
🟩 Creative Advertising
🟩 Creative Marketing
🟩 Location immersion
Who can benefit from using WebAR in Email Marketing?
Practically any business who is trying to grow via email marketing:
✅ Startups (hyper-growth strategy)
✅ Product Companies (product launch & high conversion)
✅ Influencers (to engage massive audience)
✅ Big companies (to leverage large email database to churn revenue)
How can you earn up to $10k/month via offering WebAR?
There are many no-code web based AR building platform. Being an email marketer, you can align with your client marketing strategy and create branded WebAR experience in very less time.
Now you can charge your clients for WebAR in the following ways:
1. Charge WebAR building cost (building 3D model + Customize Landing AR page) – this can start from $2.5k to up to $15k easily – based on the complexity
2. Charge a monthly hosting fees to the client for support purpose. If it is a permanent campaign (like ecomm products), it can pay off well.
Almost 100% SaaS or any other business today are using email marketing.
With its growing user base (4 billion), email will not be out of fashion soon.
Stand out from boring and spammy email marketing.
Easily surpass CTR target with innovative campaigns.
Grow the ROI like anything with creativity.
Increase the brand awareness to many folds.Â