Read time: 3.1 minutes
Happy new year!
I hope you had some great time off during ths holiday season. So did I. It was so nice to take a week off to spend time with my wife, playing with my 4.5 yr. daughter a lot, having fun and enjoying the winter out there with friends and their families.
I'm so excited to begin this new year with a bunch of new strategies set for Web AR business accelerations. If you are using or selling WebAR as a service, you need to know why and how this incredible tool can set the revenue curve of your business higher than ever.
I'm working for last 5-6 months on various things to make sure I can build a system for people like you to get a complete 360 degree overview about Web AR. Of course, in the beginning I wanted to launch it huge like LinkedIn coaches and gurus claim to build a fortune from, to be financially beneficial.
But then I realized, this is not the way I started building Marvin XR in the first place. The goal was to bring AR for everyone and make an impact to the world, not making it a money making machine without adding value for the customers. So I changed the strategy later on. And here what I thought later:
If you're selling to everyone, you're selling to no one.
It's easy to think. "We have created a great platform for AR technology and everyone will find it great and start using it right away". This is far from true in reality. I started with this approach and soon realized the focused the niche market is, the better the rate of success. Thus during 2023, I became more focused to ecommerce niche (especially the furniture industry).
If you're new to WebAR, this is an important lesson to begin with. Focus and find your niche to use WebAR there, the narrower the better. This is provide you 10x opportunity to gain the success rate.
However, a majority of our customers belong to ecommerce industry and most often the decision makers are not equipped with proper insight about taking decision whether or not 3D vizualiation and Web AR is good for their business.
I'm working for last few months to create a bible for ecommerce leaders which will help them digesting the utmost value of 3D commerce and why this is an important customer experience tool to be adopted in 2024. There is no such value packed book for business decision makers on the internet which justifies the business need valuated with ROI.
This ebook will be coming soon:
"Web Augmented Reality Evolution – Unleashing the Power of Web AR for E-commerce Success"
Be that restaurant everyone talks about
The best restaurants have few tables, limited menus, and long waiting lists. Their customers take photos of their food, post where they're eating on social media, and tell everyone they know about where they ate.
The selectiveness of these restaurants, and their focus on a specific type of customer, means that they're able to really understand their customers and provide them with an incredible experience. They stay in business because their customers talk about them, not because they have the best ad campaigns.
I want to work with fewer selective customers to make sure that my team can provide an exceptional quality of service. The selectiveness is the key to bring the best feedback experience coming out of the customers. Thus they will be the promoter of my business. If you visit our website, you can see several customer testimonials reflecting the same.
I want you to take such a focus while working with Web AR too. Serve your customers in such a way that they get more than that are paying for. Thus it'll create a strong loyal customer base to build the foundation of your business.
To help the creators and business owners who are already using Marvin XR services, later this year, a new Video Tutorial Course will be launched which will empower them to achieve the best Web AR results on a DIY mode.
The North Star Guide for the Adventurer
Every adventurer gets lost at least once in their life and looks for guidance to get saved. The most exprienced adventurer often rely on the most efficient guidance systems. Sometimes it could be the co-adventurer, sometimes it could be the North Star (well, for southern hemisphere adventurers, Sigma Octantis is the Pole Star).
Just like that to help our customers who are willing to adopt Web AR but not sure how to begin and implement AR for their business, Marvin XR is going to lauch:
Agency Model – To help business owners with end to end 3D related services under one roof with attractive packaging that will include:
– 3D modeling
– Custom UX design for branding
– Implementation
– AI based 3D photography
– 3D Configurator service and many more
This year I want to launch the most effective Web AR business booster tools for business and right customers to adopt it who are looking for the extra growth beyond just doing the necessary steps to survive in the super competitive market.
Besides that, The Saturday Shiners will constantly shine light on sales tactics, tecnical insights, marketing strategies and tips and tricks to boost business with Web AR. If you're starting a business of selling Web AR as a service, this will help you too.
Hopefully this email is helpful in showing you how I want to see 2024 unfolding before you. I want to see you grow and getting more success using Web AR as a tool for success. As always, feel free to provide feedback, ask your doubts and if you wish to see any topic of your choice to be part of this newsletter, reach out to sr@marvinxr.com.
See you next week.
Thanks for reading.
Cheers,
Swap